August 2nd, 2006
Also, as I was strolling thorough Farringdon to get to work, I was noticing coffee cups. Fascinating, I know. And I thought 'there's a system going on here', which I will reveal to you thus. Starbucks denotes mainstream, slightly poseur, someone who isn't too extreme, as revealed by the coffee's weaker flavour. Patronised by most celebrities, and tweeny boppers and 'popular' teenage girls alike, trying to emulate them. Costa is still quite mainstream, but a bit more edgy - you follow the crowd to an extent, but you retain a bit of an individual flair, as shown by the coffee's slightly stronger taste. Then there's Nero - this is a person who truely appreciates coffee, wouldn't mind drinking espresso as it at least is 'real' coffee, in other words, a coffee snob. They look down upon Starbucks and Costa as inferior, and boast that, although they don't have as much money, as least their clientele are proper coffee connoisseurs. Then there are the .... non-chain coffee shops, patronised by 'earthy' people because they sell fair-trade coffee, or at least aren't huge, corporate companies and by students, who don't have two pennies to rub together, or by arty-farty people, who think that with their messed up hair, wire rimmed glasses, no logo t-shirt and slightly baggy jeans they look like a young jonny depp. This is also where the amusing emo teenage boys will go to sit on the dirty velvet couches and sketch, while listening to Funeral for a Friend on their iPod.


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